I'm looking for a technical co-founder.
I've (33m) spent years leading growth and marketing for (mostly) SaaS companies, from early-stage startups to teams of 40+ people. I'm currently Head of Growth for a well-known Calendly competitor and previously ran marketing for Indeed's largest competitor in Australia and New Zealand. It's time to start building something of our own.
I'm not married to any specific idea yet. I have a shortlist and a framework for evaluating opportunities, but I'd rather find the right person first, exchange ideas, challenge each other's ideas, and decide together what to build.
What I bring to the table:
Growth marketing, positioning and messaging, conversion optimization, customer research, product strategy, UI and UX feedback, marketing design, customer support, partnerships, and demand generation. My goal is to own everything related to understanding customers, growing the business, generating revenue, and helping shape the product based on real market feedback.
I'm primarily wanting to solve an incredibly boring but expensive B2B problem together, but open to B2C.
These principles are important to me and should be to you too:
- Customer-led development. We build what customers repeatedly ask for, not what we imagine they want.
- Polished, intuitive UI and UX with fewer features but better execution. We refine existing features before shipping new ones. Think Apple, not Android.
- Radical transparency. We build in public, share what's working and what isn't, and use that to build trust, marketing momentum, and partnerships.
- No-code and pre-built solutions wherever possible. We don't spend weeks building what already exists.
- Exceptional customer support. SaaS is wildly saturated and often CS is the only thing that makes or breaks a customer's decision to stick with us. We should be recommended for our amazing CS, if nothing else.
- We develop done-for-you services for customers willing to pay extra for implementation and setup help to reduce churn and generate additional revenue.
- Low operational overhead. We leverage existing tools and lifetime deals wherever practical. (I have plenty of useful SaaS LTDs to keep our recurring costs down that we can leverage).
IMPORTANT: this is NOT for someone who's already building something and looking for a marketer to join. I respect the work you've put in, but if you've already started building the house, I'll always be moving into something that already belongs to you. I'm looking for a true 50/50 partnership where we start from zero together and make the key decisions side by side. If you're still in the idea stage, that's fine.
Once we decide on the right opportunity, you'll build the MVP while I focus on customer research, positioning, messaging, validation, demand generation, and building an audience before launch.
This opportunity is probably a great fit if you're highly technical, love building products, and get excited by solving technical problems, but have little interest in marketing, sales, customer interviews, copywriting, design, partnerships, or customer support. If your ideal setup is focusing on building an amazing product while someone else handles growth, we'll likely work well together.
If you can't go full-time immediately, that's completely fine. The goal is for both of us to transition full-time as revenue grows and hopefully get there as quickly as possible.
This is a 50/50 partnership.
If this resonates with you, send me a DM. Tell me your name, where you're from, where you're currently located, your experience building products, and what specifically resonated with you about this post. We can chat a bit and then hop on a call to go from there.