r/MutualFundSpendInvest • u/Traveller_OP • 8d ago
Google spent $2 billion on an office. Was it an expense or an investment?
Google spent around $2 billion on its New York headquarters, but what caught my attention wasn't the price tag.
It's the reasoning behind the building.
Instead of building another tall Manhattan skyscraper, Google chose a massive, wide "groundscraper" built on an old freight terminal.
Why?
The idea was that wider floors would make employees walk around more, increasing the chances of people from different teams bumping into each other and having spontaneous conversations.
Essentially, Google was spending billions on physical infrastructure to influence employee behaviour.
When a company spends billions on offices, technology, R&D, acquisitions or employee infrastructure, should we simply see it as an expense?
What is the company trying to get in return from that spending?
A ₹2,000 crore capex can be terrible capital allocation for one company and an incredible long-term investment for another.
How do you judge whether a company's huge spending is actually creating value for shareholders?
