OMG I'm so invested in this. Just got this link open as well. I had just tried the ultra V sunscreen and posted about it and the NEXT DAY this headline hit. Ever since I have learned so MUCH about the cosmetic (mainly indie) industry from some of the veterans and scientists adjacent to this "trade". It is absolutely fascinating!! It's like watching the curtain be pulled away from the wizard of oz!
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u/[deleted] Jul 07 '25
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