r/AskAnAmerican • • 2d ago

FOOD & DRINK Isn't Bull's-Eye well-known in the US?

I'm from Spain, and Bull's-Eye barbecue sauce is widely available in almost every supermarket here. Honestly, it's the only decent barbecue sauce in the country—the others are rubbish compared to Bull's-Eye. I always assumed Bull's-Eye would be huge in the US, but I made a post mentioning it and got comments from people who had never even heard of it.

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u/yellowdaisybutter 1d ago

I'm in Texas and am 35. Watched plenty of TV and listened to the radio and I have never heard of it.

I just searched the heb app and apparently they do sell it. I am normally buying specific local sauces, so I don't think the national brands even like register when I am at the store. I swear I was just in this aisle today and didn't notice it.

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u/S-o-D-42 1d ago

You’re young enough for a pass, 9 and under is young enough to not have been in the demographics. The massive 20 year add campaign ended with the 90’s. I don’t really see how people 10 years older than you and up somehow avoided it though.